APA-viite (7. p.)

Kotler, P. (2006). Principles of marketing (11th.). Prentice Hall.

Chicago-viite (17. p.)

Kotler, Philip. Principles of Marketing. 11th. New Delhi: Prentice Hall, 2006.

MLA-viite (9. p.)

Kotler, Philip. Principles of Marketing. 11th. Prentice Hall, 2006.