APA (7th ed.) Citation

Buchholz, A. (2000). What makes winning brands different ? John wiley.

Chicago Style (17th ed.) Citation

Buchholz, Andrews. What Makes Winning Brands Different ? Chichester: John wiley, 2000.

MLA (9th ed.) Citation

Buchholz, Andrews. What Makes Winning Brands Different ? John wiley, 2000.

Warning: These citations may not always be 100% accurate.