Buchholz, A. (2000). What makes winning brands different ? John wiley.
Chicagoスタイル(17版)引用形式Buchholz, Andrews. What Makes Winning Brands Different ? Chichester: John wiley, 2000.
MLA(9版)引用形式Buchholz, Andrews. What Makes Winning Brands Different ? John wiley, 2000.
警告: この引用は必ずしも正確ではありません.