Jain, S. (2007). Marketing planning and strategy (7th.). Thomson Learning.
Chicago Style (17th ed.) CitationJain, Subhash. Marketing Planning and Strategy. 7th. Delhi: Thomson Learning, 2007.
MLA (9th ed.) CitationJain, Subhash. Marketing Planning and Strategy. 7th. Thomson Learning, 2007.
Warning: These citations may not always be 100% accurate.