Loudon, D. L. (2009). Comsumer behavior: Concepts and applications (forth.). Tata McGraw Hill Publ.
Cita Chicago (17th ed.)Loudon, David L. Comsumer Behavior: Concepts and Applications. forth. New delhi: Tata McGraw Hill Publ, 2009.
Cita MLA (9th ed.)Loudon, David L. Comsumer Behavior: Concepts and Applications. forth. Tata McGraw Hill Publ, 2009.
Atenció: Aquestes cites poden no estar 100% correctes.