Rapp, S. (1994). Beyond maximarketing: The new power of caring and daring. McGraw Hill.
Lua i Stíl Chicago (17ú heag.)Rapp, Stan. Beyond Maximarketing: The New Power of Caring and Daring. NewYork: McGraw Hill, 1994.
Lua MLA (9ú heag.)Rapp, Stan. Beyond Maximarketing: The New Power of Caring and Daring. McGraw Hill, 1994.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.