Cita APA (7th ed.)

Gupta, N. R. (2014). Shopper Marketing 101: Making Brands Shopper ready. Bloomsbury Publishing.

Cita Chicago (17th ed.)

Gupta, Nitish Rai. Shopper Marketing 101: Making Brands Shopper Ready. New Delhi: Bloomsbury Publishing, 2014.

Cita MLA (9th ed.)

Gupta, Nitish Rai. Shopper Marketing 101: Making Brands Shopper Ready. Bloomsbury Publishing, 2014.