Cita APA (7th ed.)

Lahiri, K. (2007). services marketing: Issues and cases. ICFAI University Press.

Cita Chicago (17th ed.)

Lahiri, Keka. Services Marketing: Issues and Cases. Hyderabad: ICFAI University Press, 2007.

Cita MLA (9th ed.)

Lahiri, Keka. Services Marketing: Issues and Cases. ICFAI University Press, 2007.