APA (7th ed.) Citation

Rajagopal. (2004). Marketing: Strategy, implementation and control. Rawat.

Chicago Style (17th ed.) Citation

Rajagopal. Marketing: Strategy, Implementation and Control. Jaipur: Rawat, 2004.

MLA (9th ed.) Citation

Rajagopal. Marketing: Strategy, Implementation and Control. Rawat, 2004.