APA-viite (7. p.)

Goel, B. (2006). Theories and techniques of research in marketing. Arise Publishers & Distributors.

Chicago-viite (17. p.)

Goel, B. Theories and Techniques of Research in Marketing. New Delhi: Arise Publishers & Distributors, 2006.

MLA-viite (9. p.)

Goel, B. Theories and Techniques of Research in Marketing. Arise Publishers & Distributors, 2006.