Cita APA (7th ed.)

Lee, A. &. E. (2014). Marketing Strategy Case Book. Cambridge University Press.

Cita Chicago (17th ed.)

Lee, Alwin & Edwards. Marketing Strategy Case Book. Delhi: Cambridge University Press, 2014.

Cita MLA (9th ed.)

Lee, Alwin & Edwards. Marketing Strategy Case Book. Cambridge University Press, 2014.