Cita APA (7th ed.)

Kotler, P. &. K. (2014). A Framework for Marketing Management (5th.). Pearson.

Cita Chicago (17th ed.)

Kotler, Philip & Kotler. A Framework for Marketing Management. 5th. Delhi: Pearson, 2014.

Cita MLA (9th ed.)

Kotler, Philip & Kotler. A Framework for Marketing Management. 5th. Pearson, 2014.