Cita APA (7th ed.)

Malhotra, N. K. (2005). Marketing Research: An applied orientation (4th edn.). PHI.

Cita Chicago (17th ed.)

Malhotra, Naresh K. Marketing Research: An Applied Orientation. 4th edn. Delhi: PHI, 2005.

Cita MLA (9th ed.)

Malhotra, Naresh K. Marketing Research: An Applied Orientation. 4th edn. PHI, 2005.