Shankar, A. (2001). Essentials of advertising: S.Y.B.Com (6th.). Sheth.
Cita Chicago Style (17a ed.)Shankar, Amita. Essentials of Advertising: S.Y.B.Com. 6th. Mumbai: Sheth, 2001.
Cita MLA (9a ed.)Shankar, Amita. Essentials of Advertising: S.Y.B.Com. 6th. Sheth, 2001.
Precaución: Estas citas no son 100% exactas.