APA (7th ed.) Citation

Lovelock, C. (2001). Services marketing: People ,technology,strategy. Addison Wesley Longman.

Chicago Style (17th ed.) Citation

Lovelock, Christopher. Services Marketing: People ,technology,strategy. Delhi: Addison Wesley Longman, 2001.

MLA (9th ed.) Citation

Lovelock, Christopher. Services Marketing: People ,technology,strategy. Addison Wesley Longman, 2001.

Warning: These citations may not always be 100% accurate.