Rapp, S. (1987). Maximarketing: The new direction in advertising. McGraw Hill.
Chicago-čujuhus (17. p.)Rapp, Stan. Maximarketing: The New Direction in Advertising. NewYork: McGraw Hill, 1987.
MLA-čujuhus (9. p.)Rapp, Stan. Maximarketing: The New Direction in Advertising. McGraw Hill, 1987.
Muitte dárkkistit čujuhemiid riektatvuođa, ovdal go geavahat daid iežat deavsttas.