APA citiranje

Rapp, S. (1987). Maximarketing: The new direction in advertising. McGraw Hill.

Chicago Style (17th ed.) Citation

Rapp, Stan. Maximarketing: The New Direction in Advertising. NewYork: McGraw Hill, 1987.

MLA citiranje

Rapp, Stan. Maximarketing: The New Direction in Advertising. McGraw Hill, 1987.