Sengupta, S. (2005). Brand positioning: Strategies for competitive advantage (2nd.). Tata McGraw Hill.
Chicagoスタイル(17版)引用形式Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. 2nd. New Delhi: Tata McGraw Hill, 2005.
MLA(9版)引用形式Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. 2nd. Tata McGraw Hill, 2005.
警告: この引用は必ずしも正確ではありません.