APA-ийн эшлэл(7 дахь хэвлэлт)

Sengupta, S. (2005). Brand positioning: Strategies for competitive advantage (2nd.). Tata McGraw Hill.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. 2nd. New Delhi: Tata McGraw Hill, 2005.

MLA -ийн эшлэл (9 дэх хэвлэлт)

Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. 2nd. Tata McGraw Hill, 2005.