APA (7e ed.) Bronvermelding

Sengupta, S. (2005). Brand positioning: Strategies for competitive advantage (2nd.). Tata McGraw Hill.

Chicago (17e ed.) Bronvermelding

Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. 2nd. New Delhi: Tata McGraw Hill, 2005.

MLA (9e ed.) Bronvermelding

Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. 2nd. Tata McGraw Hill, 2005.

Let op: Deze citaties zijn niet altijd 100% accuraat.