APA način citiranja (7. izdanje)

Duncaqn, T. (2005). Principles of advertising and IMC (2nd.). Mc Graw Hill Irwin.

Čikaški stil citiranja (17. izdanje)

Duncaqn, Tom. Principles of Advertising and IMC. 2nd. Boston: Mc Graw Hill Irwin, 2005.

MLA način citiranja (9. izdanje)

Duncaqn, Tom. Principles of Advertising and IMC. 2nd. Mc Graw Hill Irwin, 2005.