APA (7. basım) Alıntı

Duncaqn, T. (2005). Principles of advertising and IMC (2nd.). Mc Graw Hill Irwin.

Chicago Style (17. basım) Atıf

Duncaqn, Tom. Principles of Advertising and IMC. 2nd. Boston: Mc Graw Hill Irwin, 2005.

MLA (9th ed.) Atıf

Duncaqn, Tom. Principles of Advertising and IMC. 2nd. Mc Graw Hill Irwin, 2005.