Citazione Stile APA (7a Edizione)

Kotler, P. (2006). Principles of Marketing (11th edn.). prentic hall of india.

Citazione stile Chigago Style (17a edizione)

Kotler, Philip. Principles of Marketing. 11th edn. New Delhi: prentic hall of india, 2006.

Citatione MLA (9a ed.)

Kotler, Philip. Principles of Marketing. 11th edn. prentic hall of india, 2006.