APA-referens (7:e uppl.)

Lancaster, G. (2002). Marketing made simple. Elsevier Science.

Chicago-referens (17:e uppl.)

Lancaster, Geoff. Marketing Made Simple. Oxford: Elsevier Science, 2002.

MLA-referens (9:e uppl.)

Lancaster, Geoff. Marketing Made Simple. Elsevier Science, 2002.