Pride, W. (2005). Marketing: Concepts and strategies (12th.). Biztantra.
Chicago Style (17. basım) AtıfPride, William. Marketing: Concepts and Strategies. 12th. New Delhi: Biztantra, 2005.
MLA (9th ed.) AtıfPride, William. Marketing: Concepts and Strategies. 12th. Biztantra, 2005.
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