Shankar, A. (2002). Essentials of advertising - S.Y.B.Com (7th.). Sheth.
Citación estilo ChicagoShankar, Amita. Essentials of Advertising - S.Y.B.Com. 7th. Mumbai: Sheth, 2002.
Cita MLAShankar, Amita. Essentials of Advertising - S.Y.B.Com. 7th. Sheth, 2002.
Warning: These citations may not always be 100% accurate.