APA (7th ed.) Citation

Kapoor, J. (2013). Brand Success - Brand Switch Principles & Strategies. Jaico Publishing House.

Chicago Style (17th ed.) Citation

Kapoor, Jagdeep. Brand Success - Brand Switch Principles & Strategies. Mumbai: Jaico Publishing House, 2013.

MLA (9th ed.) Citation

Kapoor, Jagdeep. Brand Success - Brand Switch Principles & Strategies. Jaico Publishing House, 2013.