White, R. (1988). Advertising: What it is and how to do it (2nd.). McGraw Hill.
Dyfyniad Arddull ChicagoWhite, Roderick. Advertising: What It Is and How to Do It. 2nd. London: McGraw Hill, 1988.
Dyfyniad MLAWhite, Roderick. Advertising: What It Is and How to Do It. 2nd. McGraw Hill, 1988.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.