Karunakaran, K. (2013). Marketing Management (3rd.). Himalaya Publishing House.
Cita Chicago (17th ed.)Karunakaran, K. Marketing Management. 3rd. Mumbai: Himalaya Publishing House, 2013.
Cita MLA (9th ed.)Karunakaran, K. Marketing Management. 3rd. Himalaya Publishing House, 2013.
Atenció: Aquestes cites poden no estar 100% correctes.