Saini, P. (2009). Sales promotion and advertising management. Shree Niwas Publ.
Chicago Style (17. basım) AtıfSaini, P.D. Sales Promotion and Advertising Management. Jaipur: Shree Niwas Publ, 2009.
MLA (9th ed.) AtıfSaini, P.D. Sales Promotion and Advertising Management. Shree Niwas Publ, 2009.
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