APA-viite (7. p.)

Kotler, P. (2007). Marketing management .12th ed. Pearson Education.

Chicago-viite (17. p.)

Kotler, Philip. Marketing Management .12th Ed. New Delhi: Pearson Education, 2007.

MLA-viite (9. p.)

Kotler, Philip. Marketing Management .12th Ed. Pearson Education, 2007.