Lewis, B. R. (1997). The Blackwell encyclopedic dictionary of marketing. Blackwell.
Chicago Style (17th ed.) CitationLewis, Barbara R. The Blackwell Encyclopedic Dictionary of Marketing. Oxford: Blackwell, 1997.
MLA (9th ed.) CitationLewis, Barbara R. The Blackwell Encyclopedic Dictionary of Marketing. Blackwell, 1997.
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