Lovelock, C. (2011). Services Marketing: People, technology, Strategy. Pearson.
Style de citation Chicago (17e éd.)Lovelock, Christopher. Services Marketing: People, Technology, Strategy. New Delhi: Pearson, 2011.
Style de citation MLA (9e éd.)Lovelock, Christopher. Services Marketing: People, Technology, Strategy. Pearson, 2011.
Attention : ces citations peuvent ne pas être correctes à 100%.