Lovelock, C. (2011). Services Marketing: People, technology, Strategy. Pearson.
Citação norma ChicagoLovelock, Christopher. Services Marketing: People, Technology, Strategy. New Delhi: Pearson, 2011.
Citação norma MLALovelock, Christopher. Services Marketing: People, Technology, Strategy. Pearson, 2011.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.