Prahalad, C. (2004). The future of competition: Co creating unique value with customers. Viking.
Chicago Style aipamenaPrahalad, C. The Future of Competition: Co Creating Unique Value with Customers. New Delhi: Viking, 2004.
MLA aipamenaPrahalad, C. The Future of Competition: Co Creating Unique Value with Customers. Viking, 2004.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.