Prahalad, C. (2004). The future of competition: Co creating unique value with customers. Viking.
Citación estilo ChicagoPrahalad, C. The Future of Competition: Co Creating Unique Value with Customers. New Delhi: Viking, 2004.
Cita MLAPrahalad, C. The Future of Competition: Co Creating Unique Value with Customers. Viking, 2004.
Warning: These citations may not always be 100% accurate.