Prahalad, C. (2004). The future of competition: Co creating unique value with customers. Viking.
Citazione stile Chigago Style (17a edizione)Prahalad, C. The Future of Competition: Co Creating Unique Value with Customers. New Delhi: Viking, 2004.
Citatione MLA (9a ed.)Prahalad, C. The Future of Competition: Co Creating Unique Value with Customers. Viking, 2004.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.