Mc Neal , J. (1966). Readings in promotion management. Appleton Contury.
芝加哥风格引文Mc Neal , James. Readings in Promotion Management. New York: Appleton Contury, 1966.
MLA引文Mc Neal , James. Readings in Promotion Management. Appleton Contury, 1966.
警告：这些引文格式不一定是100％准确.