Cita APA (7th ed.)

Aaker, D. (1934). Aaker on branding: 20 Principles that drive success. Sage Publisher.

Cita Chicago (17th ed.)

Aaker, David. Aaker on Branding: 20 Principles That Drive Success. New Delhi: Sage Publisher, 1934.

Cita MLA (9th ed.)

Aaker, David. Aaker on Branding: 20 Principles That Drive Success. Sage Publisher, 1934.