APA (7th ed.) Citation

Aaker, D. (1934). Aaker on branding: 20 Principles that drive success. Sage Publisher.

Chicago Style (17th ed.) Citation

Aaker, David. Aaker on Branding: 20 Principles That Drive Success. New Delhi: Sage Publisher, 1934.

MLA (9th ed.) Citation

Aaker, David. Aaker on Branding: 20 Principles That Drive Success. Sage Publisher, 1934.