kapoor, J. (2006). Brand Segmentation. Macmillan.
Cita Chicago (17th ed.)kapoor, Jagdeep. Brand Segmentation. Delhi: Macmillan, 2006.
Cita MLA (9th ed.)kapoor, Jagdeep. Brand Segmentation. Macmillan, 2006.
Atenció: Aquestes cites poden no estar 100% correctes.