Ariely, D. (2009). Predictable irrational: The hidden forces that shape other decisions. Harper Collins Publishers.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रAriely, Dan. Predictable Irrational: The Hidden Forces That Shape Other Decisions. London: Harper Collins Publishers, 2009.
एमएलए (9वां संस्करण) प्रशस्ति पत्रAriely, Dan. Predictable Irrational: The Hidden Forces That Shape Other Decisions. Harper Collins Publishers, 2009.
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