Customer Relationship Management

Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frame...

詳細記述

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書誌詳細
第一著者: Srivastava,Mallika
その他の著者: Khare, Ankur
フォーマット: 図書
言語:英語
出版事項: Noida Vikas Publishing 2026
版:2nd
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その他の書誌記述
要約:Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frameworks to digital transformation, this book will take the audiences on a journey through the strategic world of CRM.
物理的記述:xix,364p
ISBN:9789359305400