Customer Relationship Management
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Customer Relationship Management

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Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frame...

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Detaylı Bibliyografya
Yazar: Srivastava,Mallika
Diğer Yazarlar: Khare, Ankur
Materyal Türü: Kitap
Dil:İngilizce
Baskı/Yayın Bilgisi: Noida Vikas Publishing 2026
Edisyon:2nd
Konular:
Conceptual Foundation of CRM > CRM to Digital CRM
Etiketler: Etiketle
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Diğer Bilgiler
Özet:Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frameworks to digital transformation, this book will take the audiences on a journey through the strategic world of CRM.
Fiziksel Özellikler:xix,364p
ISBN:9789359305400

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