Customer Relationship Management

Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frame...

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书目详细资料
主要作者: Srivastava,Mallika
其他作者: Khare, Ankur
格式: 图书
语言:英语
出版: Noida Vikas Publishing 2026
版:2nd
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实物特征
总结:Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frameworks to digital transformation, this book will take the audiences on a journey through the strategic world of CRM.
实物描述:xix,364p
ISBN:9789359305400