Customer Relationship Management
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Customer Relationship Management

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Customer Relationship Management is no longer a function—it is a philosophy. In a world driven by experiences, relationships are the true currency of business. As organizations evolve, so must their commitment to understanding, engaging, and growing with their customers. Hence, from conceptual frame...

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Bibliographic Details
Main Author: Srivastava,Mallika
Other Authors: Khare, Ankur
Format: Book
Language:English
Published: Noida Vikas Publishing 2026
Edition:2nd
Subjects:
Conceptual Foundation of CRM > CRM to Digital CRM
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