APA (7 वां संस्करण) प्रशस्ति पत्र

Shimp, T. A. A. (2013). Advertising, Promotion, and Other Aspects of Integrated Marketing Communication (9th.). Cengage Learning.

शिकागो शैली (17वां संस्करण) प्रशस्ति पत्र

Shimp, Terence A.; Andrews. Advertising, Promotion, and Other Aspects of Integrated Marketing Communication. 9th. NEw Delhi: Cengage Learning, 2013.

एमएलए (9वां संस्करण) प्रशस्ति पत्र

Shimp, Terence A.; Andrews. Advertising, Promotion, and Other Aspects of Integrated Marketing Communication. 9th. Cengage Learning, 2013.