Advertising, Promotion, and Other Aspects of Integrated Marketing Communication

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Détails bibliographiques
Auteur principal:	Shimp, Terence A.; Andrews, J. Craig
Format:	Livre
Publié:	NEw Delhi Cengage Learning 2013
Édition:	9th
Sujets:	Sales Promotion ,Advertising ,Communication in Marketing
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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