APA (7th ed.) Citation

Donovan, R. (2010). Principles and Practice of Social Marketing. Cambridge University Press.

Chicago Style (17th ed.) Citation

Donovan, Rob. Principles and Practice of Social Marketing. New Delhi: Cambridge University Press, 2010.

MLA (9th ed.) Citation

Donovan, Rob. Principles and Practice of Social Marketing. Cambridge University Press, 2010.

Warning: These citations may not always be 100% accurate.