APA način citiranja (7. izdanje)

Donovan, R. (2010). Principles and Practice of Social Marketing. Cambridge University Press.

Čikaški stil citiranja (17. izdanje)

Donovan, Rob. Principles and Practice of Social Marketing. New Delhi: Cambridge University Press, 2010.

MLA način citiranja (9. izdanje)

Donovan, Rob. Principles and Practice of Social Marketing. Cambridge University Press, 2010.